
You handle careers and money. Both produce claims that never touch a set.Founded by an Emmy-nominated television editor.
Holding other people’s income creates a fiduciary exposure most policies miss. We cover labels, publishers, agents and managers for that, plus professional liability and media rights.
Tell us the situation.
One licensed human replies the same business day — not five agents, not an auto-responder. If the policy you have is already the right one, we will tell you.
We use this to quote and service your insurance, and we do not sell it or pass it to lead networks. Privacy policy.
We were editing television long before we were insuring it.

Kevin Kelsey
Founder | Principal Agent
IATSE Local 700 member
Boring’s founder, Kevin Kelsey, edited television for fifteen years before he sold a policy. He was Emmy-nominated for The Muppets Mayhem, cut Shark Tank, Big Brother, Dancing with the Stars and Wheel of Fortune, and handled compliance and risk for some of Hollywood’s largest production companies. So the person building your coverage has been on a crew list, dealt with the permit offices, and met network and streamer requirements from the production side, rather than working from a rate manual. He also builds post-production software. Manifest Post is the board episodic post teams use to track every episode, and B/side is a video editor for people who cut together. He holds a number of patents on that software. So he knows the post side of a production as a vendor to it. We insure productions from Los Angeles to Atlanta, New York and Toronto, with worldwide and foreign production coverage.
The work is placed with the markets that actually write film, television and live entertainment — Zurich through ISC Entertainment (formerly Abacus), Philadelphia Insurance Companies, Take1 and Alive Risk — rather than with a general small-business carrier asked to try.
Send us what you have. We’ll tell you if it’s right.
Your current policy paperwork, a renewal notice, or nothing at all. A licensed agent reads it and replies the same business day.
What label and artist management businesses actually need.
Professional liability
Covers the advice, the drawing, the diagnosis. The work itself, rather than someone getting hurt on your premises.
Without it — Advising, negotiating and administering on behalf of an artist is a professional service, and the loss is financial.
Media errors & omissions
Covers claims arising from the content itself: copyright, trademark, defamation and rights clearance. No distributor or streamer accepts delivery of a finished film without it.
Without it — Releasing and licensing content brings rights, clearance and defamation exposure directly to the company that published it.
Directors & officers
Protects the personal assets of the people running the company when they are sued over a management decision. It applies to private companies and nonprofit boards, not just public ones, which is a common and expensive misunderstanding.
Without it — Investors, partners and artists sue the company and its officers over how the business was run.
Crime & employee dishonesty
Theft by your own staff, funds transfer fraud, and the dishonesty bond a home care contract will ask you for by name.
Without it — You hold and disburse other people’s royalties, which is the profile employee dishonesty coverage exists for.
Cyber & tech E&O
Breach response, ransomware and the notification costs that follow. Technology errors and omissions sits on the same policy and covers the software or service itself failing a client, which is the half most tech companies find out about too late.
Without it — Unreleased masters and artist data on your systems, and payment fraud aimed at your accounts department.
General liability
Third-party bodily injury and property damage. It is the line nearly every contract names by default.
Without it — An office, visitors, showcases and events the company hosts.
Employment practices liability
Wrongful termination, discrimination and harassment claims brought by your own employees. General liability specifically excludes these.
Without it — Small companies, fast hiring and personal working relationships are the profile these claims come from.
Key person & buy-sell funding
If an owner or an irreplaceable employee dies, this is the money that keeps the business running and funds the buy-sell agreement so the surviving owners can buy out the estate instead of ending up in business with it.
Without it — A roster frequently follows one relationship, and the business does not survive losing it uninsured.
“Kevin and his team at Boring are amazing! As a small business, having a partner like Boring we can rely on is crucial. We use them for business insurance and I couldn’t recommend them more!”
What the insurance company will ask about your label and artist management business
We read the applications the markets use for businesses in this field and pulled out what they actually ask. Have these answers ready and a quote takes a day instead of a week, because nobody has to come back to you for the missing piece.
About the business
- What does your company do?
- How many years has your business been operating?
- How many people work for you?
- Do you have a website, and if so, what is it?
- How many productions do you create or work on each year?
How you operate
- What's the largest production budget you handle for any single project?
- Describe the main type of stunt or production work you perform
- How do you make sure the content you create is accurate and original?
- Do you require your contractors and service providers to carry insurance?
- What's the total value of productions and materials you keep at any one location at one time?
Safety and controls
- What steps do you take to prevent problems or claims?
- Do you have a lawyer on staff or on retainer, and what do they help you with?
- Does a lawyer review the content of all your productions before they go out?
- Do you obtain written releases from people whose names or likenesses appear in your productions?
- Do you have written disclaimers for any financial, legal, or medical advice you give?
Your history
- Has your company changed its name, acquired another business, or merged with another company in the past five years?
- Do you know of any incident where your company suffered a data breach or loss of private information?
- In the past five years, has your company sued any clients for non-payment, and if so, were you countersued?
- In the past five years, has anyone who owns or works for you been investigated, cited, or fined by a government agency?
- Has your company ever been denied, cancelled, or not renewed for insurance like this before?
Money and people
- What are your gross production costs?
- Who are your five largest clients, and how much do you do business with each of them?
- What is your current insurance company and policy number?
Have these ready
- Your last three years of claims history from your current or past insurance company, called loss runs
- A copy of your title and trademark report reviewed by a qualified attorney
- Copies of your contracts with your five largest clients, showing the dollar value, length, and type of services
You answer what you can; a licensed agent fills the rest with you.
What our label and artist management clients ask us.
What is the most common claim against a manager or agent?
Money and missed opportunity, not accidents. An accounting dispute over royalties, a deal an artist says should have been taken, a contract that was signed on their behalf without the authority they claim they gave, a commission calculated differently from how they understood it. None of that is covered by general liability, all of it is professional liability, and the defense costs alone are usually the point.
Do we need media liability if we do not produce anything ourselves?
If you release, license or distribute, yes. The exposure follows publication rather than production — a sample that was not cleared, a photograph used without a license, a video that defames someone — and the company whose name is on the release is the one named in the claim. Licensing content you did not make provides no shelter from that.
We hold client funds. Does that need anything specific?
Yes, and it is regularly missed. Holding and disbursing artist income puts you in a fiduciary position, and the two exposures are employee dishonesty — someone inside taking it — and social engineering fraud, where a convincing email diverts a payment. Standard crime forms cover the first much better than the second, so the funds-transfer fraud extension is the one to ask about by name.
What does a label and artist management insurance application ask for?
The applications for label and artist management businesses ask about 4 things above all: what does your company do; what's the largest production budget you handle for any single project; what steps do you take to prevent problems or claims; has your company changed its name, acquired another business, or merged with another company in the past five years. Have your last three years of claims history from your current or past insurance company, called loss runs and a copy of your title and trademark report reviewed by a qualified attorney ready and a quote takes a day instead of a week.
Commercial insurance is 96% of what we do — it is not a department here, it is the whole business. Not ready to talk? The guides answer the questions this page raises in more depth. Already insured with us and need a certificate or a policy change? Ask the service team rather than starting a quote — it is faster and it goes to the people whose job it is. We also write home and auto, which is usually cheaper alongside the business policy than apart from it.
Handed a lease, a vendor packet or a client contract with insurance requirements? Paste it into the COI Requirements Decoder to see what each one means for your business, or read what the requirements mean.