You can afford to offer the car. You cannot afford to buy it.
Cover that pays the prize when somebody actually wins — a hole in one, a half-court shot, a perfect bracket — so a promotion can offer a number far larger than its budget.
Tell us the situation.
A licensed human replies the same business day — not an auto-responder, and not five producers calling at once. We shop it across our carriers and tell you if the policy you already have is the right one.
We use this to quote and service your insurance, and we do not sell it or pass it to lead networks. Privacy policy.
What prize indemnity businesses actually need.
Hole in one
The classic: a car, cash or a trip on a stated hole at a stated distance, verified by witnesses.
Without it — The prize is paid from the tournament’s own funds, which is the outcome nobody planned for.
Sports promotions
Half-court shots, field goals, puck shots and similar in-game contests.
Without it — A promotion that succeeds becomes a loss.
Bracket, sweepstake and lottery-style contests
A large stated prize on a low-probability outcome, priced by the odds.
Without it — Marketing carries a liability it cannot size.
Where prize indemnity shows up.
- Teams, Tournaments & Sports Events
A hole in one, a half-court shot or a grand prize you cannot afford to hand over.
What prize indemnity operators ask us.
How much does hole in one insurance cost?
It is priced on the odds, so the variables are the prize value, the distance of the hole, the number of attempts, and whether the players are amateur or professional. A longer hole and fewer players are cheaper because the risk is lower. Most tournament organisers are surprised how modest the premium is relative to the prize — which is the entire reason the product exists.
What conditions have to be met for it to pay?
Strict ones, and they are the whole of the claim. Expect a stated minimum distance measured on the day, independent witnesses positioned at the tee and the green, a registered list of participants, and often a requirement that the shot is observed by someone unconnected to the winner. Miss a condition and a genuine hole in one does not pay. Read them before the event and brief the volunteers, because the failures are almost always procedural rather than disputed.
Is this insurance or a bet?
Insurance, and the distinction matters legally. You are insuring against a financial loss you would suffer — the obligation to hand over a prize you have promised. That is why the prize must be genuine, the contest must be real and the conditions must be observed. Structures that look like wagering rather than indemnity are not what this is.
Not ready to talk? The guides answer the questions this page raises in more depth. Already insured with us and need a certificate or a policy change? Ask the service team rather than starting a quote — it is faster and it goes to the people whose job it is. We also write home and auto, which is usually cheaper alongside the business policy than apart from it.